How to Maximize Your MarTech Stack
This course will empower marketing leaders to analyze their marketing software platforms, assess success and ROI, evaluate utilization gaps, and define an optimization strategy.
How to Develop a Data-Driven Marketing Strategy
It is critical for business leaders to understand and act on data. This course is a review of marketing data that moves the dial, and an actionable breakdown of how business leaders can leverage data in their marketing strategies in 5 steps.
Introduction to Growth-Driven Design
This course provides an exploratory introduction into Growth-Driven Design (GDD), the modern and agile approach to building websites. Marketing and creative leaders will learn the basics of GDD and how to implement the approach.
