How to Use LinkedIn to Elevate Your Business

When building your social media marketing strategy, there’s a lot of players in the game to utilize. From photo-focused platforms like Pinterest and Instagram to word wired sites like Facebook and Twitter, you may think you have all your bases covered. However,...

How iOS 14 Will Effect Digital Advertising

Apple’s change in iOS 14 will affect digital advertising by better protecting users from unknowingly giving up their data. These changes affect Apple’s IDFA identification for advertisers. This will reduce the marketer’s ability to track and target...

Pinterest Marketing Hacks

When it comes to your social media marketing strategy, you’re probably familiar with the major players like Facebook and Instagram – but is your brand utilizing Pinterest? Pinterest has over 250 million people on the platform, with the majority expressing that they...

Twitter Fleets and How Marketers Should Use Them

With Instagram, Facebook, Snapchat, and LinkedIn allowing users to share their experiences through stories, Twitter could not miss out on this trend. Twitter introduced Twitter Fleets, allowing users to share private stories and enabling companies to promote their...

Leverage Social Media for Small Business Saturday

At GROWL, we know the power and potential for small businesses to grow by using social media, and there is no better time to harness its potential than on Small Business Saturday! The American shopping holiday celebrates and supports small businesses by shopping...

How Instagram Reels Can Benefit Your Business

After nearly a year of development, Instagram launched IG Reels in August 2020 in 50 countries worldwide. With Reels, Instagram users can create 15-second short-form videos with audio clips and special effects. Viewers can see reels in their newsfeed, stories, or the...