Marketing and Mindfulness

A good state of mind can bring incredible results to our lives, and often, we forget how critical mindfulness is to our professional lives. Securing mindfulness in the always-on industry of marketing can significantly impact our personal and professional health....

Google My Business Messaging 101

Google My Business Messaging is the newest way brands are enhancing customer service and customer experience. As new technologies arise, Artificial Intelligence (AI) and automated Q&A platforms, Google created Business Messages. The GMB  messaging platform allows...

Chatbots in 2020

Artificial intelligence and chatbots have become a must for many consumer-facing websites. Joined by Greg Ahern, founder and president of Ometrics & Chatbot we got to learn a little more about how chatbots can help your business!

Hyperlocal Marketing 101

While many marketers are familiar with niche marketing and creating targeted campaigns, a new marketing process is emerging: hyperlocal marketing (imagine niche marketing on steroids). Hyperlocal marketing is more than just a buzzword when utilized correctly; this...